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Unlike most dog chews made from older, thinner imported hides, wholesome Hide Rawhide chews are always made from the freshest, thickest beef hides available in the U.S.A. Wholesome Hide rawhide treats are healthier for dogs than most imported rawhide chews. That’s because fresh U.S.A hides don’t need to be processed with harsh, potentially dangerous chemicals. Wholesome Hide rawhide treats also contain the "Collagen Flavor Layer" which simply doesn't exist in lower quality imported hides. This Flavor layer, which remains intact due to Wholesome Hide's natural processing adds intense flavor to Wholesome Hide treats. That's why dogs choose Wholesome Hide rawhide chews over imported products time and time again. Take the Wholesome Hide Challenge. Don’t take our word for it. Buy one of their rawhide chews and one of ours. Put‘em both on the floor and let your dog choose!